Logos & advertisements
I worked with EW journalist Alamin Yohannes to design the branding for a social media initiative called Raei — a romanization of ራእይ, which means vision in Tigrinya — that highlights imaginative storytelling projects from underrepresented communities. For the design direction, I took inspiration from both classic comic book panels and sci-fi aesthetics, and incorporated playful shapes and bright colors to evoke a sense of adventure and creativity.
I created a logo for Adriana Lacy Consulting, a digital consulting firm using the existing brand guidelines and the values of the organization. See the full case study here.
I won the 2020 Solutions Journalism Network's art contest to find a logo for their annual journalism summit. Initially, I created some pencil-and-paper sketches, then moved to Photoshop once I had narrowed it down. When coming up with the imagery, I was inspired by the location of the conference—the Wasatch Mountain Range in Utah. After my logo was selected, I worked with their team to finalize the logo based on their style guide.
I was commissioned by Next City to design a full-page advertisement for their print magazine.
I created a logo for Love in a Jar, a concept for a simple mobile app that shows positive notes to users. See the full case study here.
I worked with a local artist (my mom!) to design a logo for her website. We wanted it to be colorful but still visually impactful and representative of her style of work.
I worked with a local photographer to develop a logo for her emerging photography business.
I designed this logo for a Maryland youth organization that empowers young voices in conversations about social justice.
I designed a logo for a hypothetical online magazine that gives a platform to marginalized voices.